YOUR CRAFT DESERVES DETAIL
Branding Packages
Your brand shapes the first impression and the lasting one. Through a clear logo and consistent visual language, it creates a foundation that helps your website and marketing feel connected and recognizable.
Logo Design
Your logo should capture you in a single visual. When it’s done right, everything else falls into place. It’s about building recognition, trust, and an energy your audience will come to know and remember.
I design logos using up to three colors, featuring a business name and/or icon. I provide several initial concepts, refine up to three options, and then finalize one direction. Deliverables include a favicon (browser icon), black and white versions, and final files provided as PNGs along with an editable Canva file.
Design begins once I receive a completed brand questionnaire, ensuring we’re working from a clear creative direction. If you’d like help refining your ideas before that stage, the Mood Board service below can be a helpful first step.
The typical turnaround for an initial draft is 2–3 weeks. Any fonts requiring professional licenses are purchased separately by the client.
Identity
View the latest designs in the portfolio ⟩
Brand Board
As part of my comprehensive branding services, I offer the creation of a custom brand board: a cohesive reference guide designed to keep your brand consistent across platforms and materials. A brand board typically includes your logo, color palette, typography, imagery, and supporting graphic elements.
This is an ideal first step in a web design, helping ensure all elements work together and align with the overall mood of the brand. It creates a clear foundation that makes future design decisions easier and more consistent.
Delivered as a pdf or a Canva design file.
Mood Board
As part of the early stages of brand development, I offer the creation of a mood board: a curated visual collage that brings your brand’s aesthetic direction to life. These boards serve as an inspirational foundation, combining imagery, textures, and tones that are unified by a thoughtful, intentional color palette.
A mood board captures the look and feel of your brand before moving into detailed design work. It defines the emotional and visual language that will guide your website, logo, and marketing materials, making it easier to align on style and move forward.
Delivered as a pdf or a Canva design file.