When Squarespace rolled out their AI Visibility tool — which tracks whether AI search recommends you for specific prompts — I decided to find out: would AI recommend me?

Understanding your obligations around this document could save you from serious financial and legal headaches down the road.

Learn how to take high-resolution photos with your iPhone for your website — including the exact camera settings, file format tips, and how to avoid common mistakes.

Most websites don't fail because of bad design. They fail because they don’t have anything of substance to say.

In most cases, you’ll both fix the URL on the website itself and, if needed, request a faster removal through Google.

I don’t think so. And here are my favorite two reasons why.

Did you know that 27% of small businesses don’t have their own website?

For the last several years, if you knew the rules, things worked: traffic came, leads came, and rankings came. That era is over.

Have you ever thought to yourself when visiting a new website: The layout is neat. The typography is balanced. The colors go together. The site technically functions well, yet it feels… merely assembled?

Let’s be honest, nobody likes being sold to. You can tell right away when someone’s trying to push a product or service. It starts to feel like a transaction instead of a conversation. And that’s when people stop listening.

AI Optimization, or AIO, is the process of making sure AI systems like Google’s AI Overviews, ChatGPT, Perplexity, and other assistants understand your business and recommend you.

If you’ve ever Googled your own business and noticed that the text under your website link looks different from the SEO description you carefully wrote, you’re not alone.

If you own a website, accessibility is no longer something you can put off. ADA-related demand letters are on the rise, and settlements often run from thousands to tens of thousands of dollars.

If you’ve ever tried to push the limits of a Squarespace site, you’ve probably hit that moment where the platform feels a little too rigid. That’s where SquareKicker comes in.

Big sweeping phrases, clever “X meets Y” pairings, and buzzwords stacked one after another sound polished, sure, but it doesn’t sound like anyone you’d actually want to have a conversation with. That’s the telltale “AI voice.”

Hiring a website designer is an important investment. Whether you are building your first site or planning a redesign, the person you choose will shape how your business looks and functions online for years.

A visually appealing website can feel like the ultimate goal, but it’s not. “Make it look good, and people will come.”

Asking the right questions upfront can save time, reduce miscommunication, and ensure you maximize your investment.

It’s about being honest, specific, and collaborative.

My answer: about once a year — or anytime your business goes through a major shift in focus, audience, or strategy.